The main cost of the Olympic brand positioning in the 18-30 age group basketball and basketball activities like transportation by launching the radiation areas for the 14-35 year-old sports lovers happy. Product positioning so professional, quiet, wear-resistant as the leading professional basketball equipment, leisure and fashion shoes and apparel leading the tide. Endlessly to overcome self-advocate, to challenge the limits of the upward progress of the spirit, respect and dedication for the purpose of fighting fantasy, won the first stage of life. Brand positioning principle is the first brand of professional basketball equipment, playing basketball in the sports equipment industry experts foot color, 2011 Korean Women with Tang Tang lion lion official flagship store from this web Textile City. Reproduced please specify! . Pick the official website http://www.peaksport.com < op> Pick from the English “PEAK” transliteration from, burberry scarf, intended to send follow-climbing challenges in the spirit of self-Cen Ling, Zhuo scene (zdorzi) ! Olympic triangle represents the mountain graphic mark, informing the endless upward progress, decisive confidence, a symbol of endless climbing Cen Ling Pick provocation and self-invention in the future. The “faster, higher, stronger” Olympic effort, create a sports brand noble image.
market opportunities
growth product for the professional basketball trick led to the sports public relations and marketing for the break through the mouth, to build the” basketball equipment brand “to first high-precision and advanced skills products, occupy high ground in order to expand the target market, take home and professional basketball agility supplies high-end market, what color the living room curtains, good hand-knit sweaters patterns from graph paper online Textile City. Reproduced please specify! To form their own group of loyal spending.
take the brand international route, along the way brand-name quality, the “PEAK Peak” into a brand with a bright nature of basketball equipment brand.
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purpose
build brand basketball equipment brand!
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“PEAK Peak”, the spirit of the connotation, that is provocative peak, persistent in seeking to express themselves, demonstrate courage, talent and perseverance. In the sports category, is the Olympic sport of totem, a spirit of worship, is deep and sincere ideological heritage; is also a hero reputation witness, t-shirt printing, Chinese knot bracelet weave Yearcon Shoes (Figure) Yearcon Male shoes (Figure) 2011 New Yearcon shoes online article from Textile City. Reproduced please specify! Successful mark. Pick keen to challenge the limits to “faster, higher, stronger” Olympic effort to create endless about!
Marketing trick
brand positioning
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September 14, 2011